Cool Cats
Taking a niche web3-native brand mainstream — spanning social growth, presence at Comic Con, global partnerships, and debuting a balloon at Macy's Thanksgiving Day Parade
CLIENT
Cool Cats
CLIENT
Cool Cats
CLIENT
Cool Cats
Role
Head of Marketing & Strategy
Role
Head of Marketing & Strategy
Role
Head of Marketing & Strategy
Service
CMO Leadership, GTM, Community Building, Social Growth
Service
CMO Leadership, GTM, Community Building, Social Growth
Service
CMO Leadership, GTM, Community Building, Social Growth
Work Details
Work Details
Work Details
Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.
We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.
Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.
We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.
Aether, an e-commerce platform, struggled with high bounce rates and low conversions. The challenge was to optimize the user journey and improve the shopping experience.
We conducted usability testing and heatmap analysis to identify friction points, then redesigned the navigation, checkout process, and product pages for better clarity. The focus was on creating a frictionless shopping experience.
Design Solution
Design Solution
Design Solution
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Design Solution
Design Solution
Design Solution
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Design Solution
Design Solution
Design Solution
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
Through intuitive navigation, a clean UI, and a mobile-first approach, we enhanced usability and boosted conversions. The redesign led to a measurable increase in sales and customer retention, with users reporting a smoother and more enjoyable shopping experience.
